Blogification!

(image sourced from NYTimes.com article on Farecast)

Blogification was the title Chris Pirillo gave to my presentation at Gnomedex on how the blogging community generated awareness for Farecast and drove traditional media coverage in the New York Times. I emailed Michael Arrington recently (TechCrunch was mentioned in the NYT article) and provided him with the link to some summary stats we posted on the Farecast Blog. He found it interesting and posted "Using blogs to launch your company" on CrunchNotes. If you're interested, check out the Gnomedex presentation and follow up podcast on Podtech.net.